Here we go again.
Remember when GM compared a Chevy Cruze to a previous generation Hyundai Elantra as if it was some sort of accomplishment that their new product was better than someone else’s old product? Remember when Audi did the exact same thing with their new A8 and the aging S-Class? Remember when Hennesey compared their heavily modded CTS-V to a non-modded preivous generation Porsche 911 and a non-modded Nissan GT-R? Well apparently the apples to oranges comparisons in the auto industry isn’t going to stop any time soon as GM decided to to pit the Cadillac Escalade against… wait for it… the Mercedes-Benz C300.
GM decided to ‘prove a new standard’ by showcasing that their full-size SUV could beat the Benz in a drag race. And that’s it.
Now, again, here’s my problem with these sorts of comparisons. If you’re the type of person who wants or feels as if you need a full-size SUV then the C-class isn’t going to be found anywhere on your shopping list. So what’s the point? And vice versa, it’s not as if any C-class shoppers are going to spring for a full-size SUV just because GM proved it to be faster in a straight line. By the way, GM conveniently left out the part when both vehicles approached a bend in the track, didn’t they? I guess they didn’t want anyone to see the C300 absolutely slaughter the Escalade in the handling department.
And on top of it all, GM really didn’t play fair by choosing the 228 horsepower V6 trim level of the C-class against the 403 horsepower V8 of the Escalade. Why not see how the Escalade does against the 457 horsepower C-63 AMG then? Or better yet, to make it even more fair how by pitting it against the Escalades actual competition like, say, the Mercedes-Benz GL?
Honestly these kinds of nonsensical comparisons do nothing more than proof that you, as an auto company, are willing to stoop to new lows just to sell product when really, the product should be selling itself.
Click the video above to see one of the most ridiculous drag races of the year.
[Youtube]
