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Ouch! BMW Ups The Ante in Audi Rivalry
Posted on April 26th, 2010 1 comment
The BMW vs. Audi rivalry is heating up again!
The last showdown was in the form of television ads, but now BMW is apparently taking it to a whole new level: Audi’s own turf!
The pic you see above is a billboard that BMW erected in Hong Kong advertising the efficiency of the 3-series (likely the 335d). Seems harmless enough right? Well BMW decided the best place to advertise the 3-series was right above Audi’s own showroom! Ballsy!
Can’t wait to see how Audi will respond. And you know they will respond.
No matter which way you sway, whether its Audi or BMW, you’re going to end up with a tremendous performance machine, which is what makes this rivalry so interesting and exciting!
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- Next Generation BMW M6 to Battle Audi R8
- Audi Warming Up to That Electric Feel
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[...] shots at Audi’s lack of efficiency development. They even went as far as paying to have a huge billboard promoting a BMW 335d directly on top of an Audi dealership in Hong [...]
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Audi Strikes Again: Targets BMW and Mercedes-Benz Owners @ Car Driven December 21st, 2010 at 18:06