You Can't Fool Me, BMW!

You might have seen this picture floating around the internet – seemingly a BMW M3 prototype circling the ‘Ring that was caught by spy photographers. No, you’re eyes aren’t playing tricks on you, that is actually an M3 pick-up truck!

These photos were released last week but I held off blogging about it because something just wasn’t right about it. Why would BMW, a brand obsessed with performance, build a pick-up truck? It doesn’t make any sense.

Well it was confirmed today that this M3 pick-up truck is, as BMW puts it, “Aprilscherz”. If you’re German is a bit rusty, that loosely translates into ‘April fools joke’. Not to toot my own horn, but I’m so glad I didn’t fall for that one, while so many other sites did. Ha! You can’t fool me, BMW! I will admit, however, that there was a very small part of me that thought BMW might have been making a Holden SV6 Ute competitor, but that seemed very unlikely.

Anyway, even though I wasn’t fooled, it was actually pretty smart to get the April fool’s joke rolling early when people are unsuspecting of such things. Don’t think that BMW doesn’t have anything in store on April 1st, however. BMW, along with many other manufacturers love to pull pranks and I have no doubt they may have other tricks up their sleeve. Especially since they also announced that they will officially reveal the M5 concept that day along with other un-produced M3 prototypes. Consider me skeptical about that one.

In any event, it was a pretty funny prank. And just to be clear, BMW has no intention of building this M3 pick-up truck, but they do still have the test mule around which could allow them to enter the Australian V8 Ute racing series. BMW responded to that suggestion saying, “Well, we have the one unit available if they’d be interested, don’t we?”

Hmm, interesting!

[Autoblog]